WD's skills and know-how

GreenPower™

What is GreenPower™ technology?

Environmental sustainability is important to us at Western Digital. One of the best ways we can make a positive impact on the environment is to help our PC, server, consumer electronics and external hard drive manufacturers to offer products that consume less electricity. To that end, WD has designed eco-friendly hard drives with GreenPower™ Technology for WD® desktop, business, consumer and external hard drive products.

Based on extensive customer input indicating widespread support for ENERGY STAR 4.0 compliance, as well as for integrating the latest in engineering technology, WD developed this platform to offer our customers a range of more energy efficient hard drives.

Logo GreenPower Technologie

Because the environment matters

The power required to run a drive increases with its capacity. The 1 TB hard drives available on the market have a typical power consumption of more than 13.5 watts. WD has designed the first 3.5-inch hard drives that offer significantly reduced energy consumption as their primary attribute.

WD's green drives provide an average reduced energy consumption of 4-5 watts compared with standard desktop drives, while still maintaining excellent performances.

This reduced energy consumption equates to reducing CO2 emissions by up to 60 kilos per drive per year - the equivalent of taking your car off the road for 14 days each year. This new platform makes it possible for our energy-conscious customers to build systems with higher capacities and the right balance of system performance, reliability and energy savings.

forest

GreenPower™ technology explained

WD’s GreenPower technology is the first 3.5-inch hard drive platform designed to offer reduced energy consumption as its primary attribute. These drives provide an average reduced energy consumption of 4-5 watts compared with competitors’ drives, as well as ultra-cool, quiet operation and solid performances. The following technologies are used in WD's GreenPower technology platform:

IntelliPower™ fine-tuned balance of rotation speed, transfer rate, and caching algorithms designed to deliver both significantly reduced energy consumption and solid performances. For each drive model, WD may use a different but invariable RPM.

Drives featuring GreenPower technology consume less power during start-up, which means more discs can start spinning at the same time. This ensures faster system set-ups, which is always a bonus for business customers.

IntelliPark™ Delivers lower power consumption by automatically unloading recording heads during idle mode to reduce aerodynamic drag. It also disengages read/write channel electronics.

IntelliSeek™ Calculates optimum search speeds for reduced noise, vibration and power consumption.

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The WD range incorporates GreenPower™ technology.

WD RE4-GP

WESTERN DIGITAL RE4 WD1003FBYX 3.5" internal hard drive - 1 TB

The Western Digital RE4 hard drive is ideal for company servers, boasting 64 MB RAM and a transfer speed of 3 Gbps. As well as a storage capacity of 1 TB, the RE4 from Western Digital supports a range of technologies, such as RAFF, StableTrac and...

£ 107

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WESTERN DIGITAL RE4 WD5003ABYX RE4 3.5" internal hard drive - 500 GB

The Western Digital RE4 hard drive is ideal for company servers, boasting 64 MB RAM and a transfer speed of 3 Gbps. As well as a storage capacity of 500 GB, the RE4 from Western Digital supports a range of technologies, such as RAFF, StableTrac and...

£ 73.99

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WESTERN DIGITAL RE4 WD2003FYYS 3.5" internal hard drive - 2 TB

The Western Digital RE4 hard drive is ideal for company servers, boasting 64 MB RAM and a transfer speed of 3 Gbps. As well as a storage capacity of 2 TB, the RE4 from Western Digital supports a range of technologies, such as RAFF, StableTrac and...

£ 207

08/06/2012

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WD Caviar® Green™

WESTERN DIGITAL WD20EARX Caviar Green 3.5" Hard Drive - 2 TB

If you're looking for a high-performance, reliable back-up solution, your search is over with the Western Digital Caviar Green WD20EARX!This Caviar Green hard drive by Western Digital features a SATA III interface to support transfer rates as fast...

£ 85.99

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WESTERN DIGITAL Caviar Green WD30EZRX 3.5" Internal Hard Drive - 3 TB

If you're looking for a high-performance, reliable back-up solution, your search is over with the Western Digital Caviar Green WD30EZRX!This Caviar Green hard drive by Western Digital features a SATA III interface to support transfer rates as fast...

£ 129

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WESTERN DIGITAL Caviar Green 3.5" Internal Hard Drive - 1 TB (WD10EARX)

Boost your computer's storage and reduce power consumption - as well as your impact on the environment - with the Caviar Green from Western Digital. This hard drive packs 1 TB into one small storage solution. The SATA III interface ensures...

£ 72.99

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WESTERN DIGITAL WD5000AADS 3.5" Caviar Green Hard Drive - 500 GB

Western Digital's Caviar Green 500 GB hard drive brings together IntelliPower and IntelliSeek variable rotation systems. The Caviar Green SATA uses around 40% less energy than standard products. Plus, it generates very little noise and manages...

£ 64.99

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External storage

WESTERN DIGITAL My Book Mac Edition 2 TB External Hard Drive, black - NEW

Western Digital's My Book Mac Edition is an easy-to-use, stylish hard drive that lets you store photos, music, videos and other valuable files safely thanks to 256-bit encryption. The My Book Mac Edition also features a real-time capacity gauge...

£ 99.99

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WESTERN DIGITAL My Book Mac Edition 1 TB External Hard Drive, black - NEW

Western Digital's My Book Mac Edition is an easy-to-use, stylish hard drive that lets you store photos, music, videos and other valuable files safely thanks to 256-bit encryption. The My Book Mac Edition also features a real-time capacity gauge...

£ 79.99

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WESTERN DIGITAL My Book Studio Edition II external hard drive (WDH2Q60000) - 6 TB

The My Book World Edition II (WDH2Q60000) from Western Digital is a dual-drive, RAID 0-enabled storage system that's designed for use with the Mac OS X. It can, however, be formatted for use under the Windows operating system. The My Book World...

£ 324.99

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WESTERN DIGITAL My Book Studio Edition II WDH2Q40000E External hard drive - 4 TB, silver

The My Book Studio Edition II external drive from Western Digital has a quad interface (USB 2.0, eSATA, FireWire 400 and FireWire 800) to store all your data.Its been formatted for Mac, and operates immediately using Apple Time Machine software. It...

£ 264.99

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WESTERN DIGITAL My Book Studio External Hard Drive for Mac - 3 TB (silver)

With an all-metal enclosure, the Western Digital My Book Studio external hard drive is the perfect mix of style and technology.   In terms of connectivity, the My Book Studio by Western Digital offers USB 2.0 and FireWire 800 interfaces. This...

£ 159

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WESTERN DIGITAL My Book Studio External Hard Drive for Mac - 2 TB (silver)

With an all-metal enclosure, the Western Digital My Book Studio external hard drive is the perfect mix of style and technology.   In terms of connectivity, the My Book Studio by Western Digital offers USB 2.0 and FireWire 800 interfaces. This...

£ 123.90

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Pixmania is giving you an exclusive look at Western Digital’s deals on a wide range of hard drives. All hard drives from Western Digital are supported by our services. Select your new laptop from a wide range of widescreen PCs from the biggest brands - you’ll be able to enjoy all your favourite video games! You’ll also find a selection of printers so you can print all your favourite shots.
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